grand re-opening party

lu.lu: leveling up


✓ reopened.

✓ refreshed.

✓ ready for summer.

You’re invited!

It’s official—we leveled up.
And now it’s time to celebrate.

Join us for the grand reveal of lu•lu’s reimagined production + retail space. We’ve been hard at work behind the scenes—expanding our kitchen, upgrading our gear, and fine-tuning every detail so we can scoop more, swirl bigger, and serve better than ever.

But this milestone isn’t just about infrastructure. It’s about flavor, community, and the future of farm-to-spoon ice cream in Vermont.

This celebration is for you—our customers, collaborators, farmers, neighbors, and friends. We wouldn’t be here without your support, and we can’t wait to show you what we’ve built together.

SPECIAL THANKS:

same space, new design.

Grand Reveal Party!

Behind-the-Scenes Scoop: Private Tours at lu•lu

Go beyond the cone and get an exclusive look at how we make ice cream magic happen—from pasteurizer to pint. Our private tours give you VIP access to our newly expanded kitchen, Q&A with our ice cream creator + founder Laura Mack, and a peek at the passion behind our farm-to-spoon process.

⚠️ Spots are super limited—and one lucky guest will score a Golden Ticket and win our brand-new, day-of merch drop. 👀

Don’t miss your chance to see what makes lu•lu truly remarkable. (tickets are free, but required!)

Embrace Summer with our Speciality Bites.

Our grand reveal is all about turning up the summer vibes - with unexpected pairings, new flavor drops, and nostalgic favorites reimagined the lu•lu way.

  • Fancy Hot Dogs – Think backyard BBQ meets gourmet street food.

  • S’mores Sundaes – The campfire classic, reinvented: toasted marshmallow ice cream, chocolate drizzle, and graham crunch..

  • Watermelon Sherbet – A brand-new flavor bursting with juicy, bright, summery vibes. Tart, refreshing, and totally addictive.

Day-Of Merch Drop:
Limited Edition.

Exclusive. Small-batch. Just like our ice cream.

To celebrate our grand reveal, we’re launching a limited-edition merch collection—available only by pre-order or on June 21 during our lu•lu: leveling up party.

We’ve taken everything you love about lu•lu—bold flavors, Vermont pride, and a splash of irreverent fun—and spun it into wearable art. This collection is a love letter to summer, our scoop crew, and the wild ride that got us here.

Plus, all current merch will be discounted!

The
Details

Still looking for something more?

Meet the CSA of ice cream!

Level up your lu•lu obsession with a monthly subscription of pints that are super seasonal, super exclusive flavors—before they even hit our shelves!

  • Each month you’ll receive pints of super seasonal, super exclusive flavors—before they even hit our shelves!

  • Choose from two different subscription packs to suit your sweet tooth/needs—from a light monthly treat to stocking the freezer.

    PLUS 10% off any packaged ice cream product - in case your ice cream stock gets low before the next month. AND… we’ll often sneak in a surprise and delight from a local brand friend or from lu•lu. 

  • We ask for a minimum 3-month subscription (choosing either 2 or 4 pints per month) so you can truly experience our seasonal rhythm and exclusive creations. It's easy to continue month-to-month after that or sign up for a year to receive our annual promo!

  • Getting started